| View previous topic :: View next topic |
acegear
Moderator
Joined: 22 Oct 2004
Posts: 973
Location: Enumclaw, WA
|
 Posted: Wed Nov 10, 2004 9:44 pm Post subject: NASCAR allows hard liquor sponsorship |
 |
|
|
Following the trend of beer and malt beverage sponsorship previously allowed, NASCAR announced today that they would allow sponsorship by distilled spirits (read hard liquor) manufacturers. This agreement calls for responsible advertising that follows strict guidelines established by NASCAR.
While NASCAR has tried in years past to shed the image of good ol' boys running moonshine as the roots of their racing, it seems that they have also recognized the tremendous market available. However, all liquor companies must agree to target legal age consumers with 20 percent of their advertising budget directed toward promoting responsible drinking.
_________________
A win is a win, and second place is never good enough |
|
| Back to top |
|
|
You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum
You cannot vote in polls in this forum
|
|
|
Driven by p h p B B © 2001, 2002, 2003 p h p B B Group |
|
|
